How Often Should You Fully Redesign Your Website?

Updating Your Website Design

2022 is THE year to thrive online! This year so far, I’ve worked with numerous past clients of mine, for a full website redesign to reflect their new branding & business goals. Even though the older designs that I created for them were still functioning properly, it’s good to update with newer trends & keep up with the competition. Now the question is, how often should you technically redesign your website?

At Least Every 2-3 Years!

In my opinion, you should be redesigning your website once every 2-3 years. If your website is over 3 years old in this digital world, it’s probably outdated. There are always new trends and the web is constantly evolving, and it’s important to keep up with them 👏🏼 Otherwise, you’re bound to be left behind. Ask yourself these questions:

• Are you embarrassed (even slightly) to promote your website?
• Have you noticed a decrease in inquiries/sales after having your website up for a few years?
• Is your website design over 3 years old?
• Do you have a lot of website traffic but a low conversion rate?
• Do you feel overwhelmed when making changes/updates your current website?

If the answer to any of these questions is a yes, this is a sign to get yours done in time for the fall & I’m here to help make it happen!

Past Client – Inspire Salon

As you can see above, my past client of mine was ready for a website redesign! Even though her previous design is still nice & functional, their salon had new business goals & new branding. The transformation isn’t anything too crazy, but still amazing to see the difference side by side!

Perform an Audit

Many business owners aren’t aware that you should conduct a website audit at least once a year to ensure your website is up to date and relevant! I have a free 11-page starter website audit checklist to see if your website needs a refresh.

Download Free Website Audit Checklist Here

Redesign your website today!

I’m excited to hear all about your business goals and help bring your vision to life. Browse the website design packages right here to get started, or the affordable & easy-to-use Showit website templates if this is more your style!