I’ve had the pleasure of collaborating with several returning clients this year, assisting them in unveiling a fresh website design that mirrors their evolved branding and business aspirations. A question I get asked often is how frequently should you embark on a full website redesign?
Updating Your Website Design
A Fresh Facelift Every 2-3 Years
Based on my experience, a website should get a comprehensive redesign every 2-3 years. If your website has been unchanged for more than three years, chances are it’s lagging behind compared to your competitors and new trends. The web is is continually evolving with fresh trends and innovations. To stay ahead of the curve and your competitors, regular updates are crucial. Reflect on these pertinent questions:
- Do you hesitate, even a smidge, when directing people to your website?
- Have you observed a dip in inquiries or sales despite an active online presence?
- Is your website’s design from over three years ago?
- Despite high traffic volumes, is your conversion rate underwhelming?
- Does the thought of tweaking or updating your site overwhelm you?
If you find yourself nodding affirmatively to any of the above, it’s high time for a redesign, and I’m here to make your vision a reality.
Past Client – Inspire Salon
As you can see above, my past client of mine was ready for a website redesign! Even though her previous design is still nice & functional, their salon had new business goals & new branding. The transformation isn’t anything too crazy, but still amazing to see the difference side by side!
The Importance of Website Audits
Many entrepreneurs overlook the significance of periodic website audits. An annual audit is invaluable in ensuring your site remains effective. I’ve created a free 10-page starter website audit checklist below.
Download Free Website Audit Checklist Here
Needing a Redesign?
I’m excited to hear all about your business goals and help bring your vision to life. Browse the website design packages right here to get started, or the affordable & easy-to-use Showit website templates if this is more your style!
Shop Showit Templates
With an easy-to-use interface and step-by-step directions, you can forget the hassle of coding and customize your way to a website that captures your brand’s style and catches the eye of your customers. Payment plans start at $249 and launch within weeks!
It's easy to set up a website and forget about it, but the truth is, websites require maintenance. In this free guide, I cover everything you need to know to ensure your website is doing its job.
Free Website Audit Checklist
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